You should include your main goal, what you want readers to do when they finish reading your blog article. Your goal could be to get people to subscribe to your email list, download an e-book, or visit a specific web page. For example, if you want to sell more products on your blog article, your goal could be “increase traffic to my web page” and then “convert visitors into leads”. If your blog article is about building business, your goal could be “to build credibility and increase brand awareness”.
That’s right. Writing about your business and how you’ve helped other people is more effective than writing about yourself. You can also write about the problems you’ve solved for others. Include a call to action that allows people to contact you or subscribe to your newsletter. If you have an online store, include links to it. Have a clear structure that allows your audience to follow along easily. An introduction should outline what the blog article is about, how it will benefit your readers, and why they should read it.
A great way to add more engagement to your site is to have your fans and followers write a guest post. This could be a post on how to sell on Amazon, how to be the best affiliate, how to sell your product on Facebook ads, etc. Be sure to give them credit to your company in the blog article.